Lead in The $23 Trillion Disability Market
The Resource Key™ partners with funded startups, scaling companies, and enterprises to turn resources into measurable growth in the $23T disability market. Trusted by Verizon, Harvard, IEEE, and 300+ global partners, we bring the kind of credibility that accelerates opportunity. Founded by Jourdan Saunders, who has helped secure $20M+ in funding and scale teams from 3 to 150+, our advisory blends Fortune 500 expertise, startup traction, and deep roots in disability innovation. We equip leaders with the clarity, relationships, and systems to move faster and build lasting opportunity.
The $23 Trillion Disability Market is Massive
It spans 24 high-growth markets from healthcare to AI and is accelerating fast. By 2034, seniors will outnumber children for the first time in history. When the senior and disability markets converge, they’ll form one of the most powerful economic forces of our time.
The Resource Key Strategic Support
A 60-minute project based session that clears friction in one focus area you select: funding, entry, positioning, or operations, so you walk away with clarity, next steps, and the confidence to move forward fast.
The Resource Key Executive Advisory Partnership
A 6-month advisory partnership for funded startups and scaling companies that is highly customized, industry specific expert guidance to streamline your growth and prepare for your next round and scaling.
The Resource Key Strategic Events & Thought Leadership
Design your next co-branded event with The Resource Key designed for visibility for investors, LPs, and portfolio companies. What you gain is access to networks it would normally take years to reach, relationships that give your vision credibility, build confidence with the people who matter, and open the doors that make growth possible.
Trusted by Organizations in the USA and Globally
Research Institution Achieves 100% Recruitment Target with The Resource Key
A nationally recognized research university, honored by the Carnegie Classification of Higher Education Institutions and home to a Top 20 Rehabilitation Counseling Program, faced a critical challenge: recruiting participants for a federally funded disability research project. By partnering with The Resource Key, the team designed and executed a targeted outreach and follow-up process that reached the right stakeholders quickly. Within just two months, they scheduled the needed interviews and achieved their 100% recruitment target.
Startup Refines Tech Roadmap for US Launch with The Resource Key
A growing health-tech startup preparing to expand into the US market faced a critical challenge: ensuring their platform and roadmap were aligned with the needs of a highly competitive and complex ecosystem. By partnering with The Resource Key, the team gained clear, actionable feedback to refine their tech roadmap ahead of launch. This guidance helped them adjust quickly, avoid costly missteps, and enter the market with confidence. Within four years, their intellectual property was successfully acquired, validating both their innovation and the strength of their launch strategy.