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The Goodtime Hotel

2 mins

pool with a view of outdoor balconies and greenery at a hotel.


The Resource Key Featured Brand this week is The Goodtime Hotel.


The Goodtime Hotel is located in Miami Beach.  Pharrell Williams and David Grutman partnered with Developer Eric Birnbaum.

Why did The Resource Key want to feature The Goodtime Hotel? 

We enjoyed reading this article about The Goodtime Hotel a few weeks ago. In the article “Grutman said the goal is to make “aspiration accessible,” and Birnbaum said the hotel will be “affordable luxury.” We looked on The Goodtime Hotel website and they specifically state all of the ways in which their hotel is accessible. We love that inclusion and accessibility were thought of from the start. Some of the areas stated include:

Social Impact? 

Our Featured Brand this Week aligns with Key 2. Design Impact which takes into account these important questions: Who are we designing for? What are we considering when we are designing? 

We know our idea of a good time is when inclusion and accessibility is a priority and is included from the start. Thank you to The Goodtime Hotel for driving social change in the hospitality industry.

Where to Follow and Stay Updated?



“The goal is to make “aspiration accessible.”

— David Grutman (Quote from Article Pharrell, David Grutman, Eric Birnbaum Launch Goodtime Hotel (

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